West Coast Fever have unveiled their bold new campaign for the second season of Suncorp Super Netball, We’ve Got Grit.
The event, held at Channel Nine Perth on Tuesday, showcased images designed to highlight the team’s philosophy of passion, dedication and hard work for 2018.
The dramatic images have captured the players athleticism and determination, showcasing their desire to reward their Members and fans with the success they so richly deserve.
The We’ve Got Grit campaign was developed in conjunction with the club’s new preferred Marketing Agency Marketforce.
Marketforce CEO Paul Everingham said the message of grit has been reinforced from his own experiences of netball.
“As a parent with two girls who play netball I am always cogniscent that it is the most popular female sport played across Australia,” he said.
“We are delighted to partner with the Fever and we wish them all the success in the world for the upcoming netball season.”
West Coast Fever Executive Officer Tamara Sheppard said the campaign was the starting point for what’s planned to be an ambitious year for the team.
“We want to make it clear that our brand of netball is tough, athletic and highly competitive,” Sheppard said.
“We strive to be innovative both on and off the court and we firmly believe that this campaign will inspire our passionate members and fans in 2018.”
“We have a great blend of home grown WA talent, topped off with some of the world’s best international players, so we know this season has huge potential.”
West Coast Fever will be in action this weekend when they host the Firebirds in a preseason clash at the State Netball Centre, before travelling south to Mandurah for the second match of the weekend.
With seven home games, including five games at Perth Arena, Fever is primed to stamp their authority on the 2018 Suncorp Super Netball season.
To secure your seats for all seven home games, view our range of membership packages here.
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